Creating MACRO TRENDS

Here you can view some snippets of various seasonal material presentations I created and presented on. MACRO view before narrowing down the MICRO trends in materials, sourced and curated from seminars, global competitor research, textiles shows and data-backed trend analysis.

Below is an example of how “sheer trend” was implemented across product and brand marketing from my SS17 Reporting.

ALPS + METERS

Print + Textile Design Color Pallet Creation

Sweater Knits Pattern, color desIgn DIRECTION

Danielle Coggin

Corduroy Design + Development

Material & Design Direction
Waterproof Corduroy Development
Print Design Direction

COLOR DESIGN

Women’s outerwear research snippet

Upper textile Design development + color

designed for Kanye West, Yeezy